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No-nonsense insights and practical tips on enhancing your ad tracking strategy. Learn from the best and get real results.

Set Up 1st Party Tracking on Shopify: A Step-by-Step Guide
Establishing first-party tracking on a Shopify platform is crucial for e-commerce businesses seeking accurate, direct customer data. This method enables merchants to gain valuable insights into customer behavior, supporting more informed business decisions and personalized marketing strategies. Tools like Google Tag Manager streamline the integration process, making it easier to configure tracking for various activities, including orders and sales.

Triple Whale vs. Redtrack vs. Cometly vs. Hyros vs. wetracked.io Compared: Comprehensive Ad Tracking Solutions Analysis
Choosing the right attribution software is crucial for e-commerce success. This article compares six leading tools: wetracked.io, Triple Whale, Redtrack, Cometly, Hyros, and Adbright. Each offers unique features to optimize digital advertising and provide insights into consumer behavior. wetracked.io stands out for its accuracy, cost savings, and sales boost, making it a top choice. Accurate tracking and effective data usage lead to informed decisions and successful ad campaigns.

Adding Facebook (Meta) Pixel to Funnelish
The Funnelish Facebook Pixel App automates event tracking in funnels, requiring no coding. Features include automatic event tracking, lazy loading, form support, order bump tracking, Conversions API for real-time server-side tracking, and multi-pixel support. Integration involves retrieving and inputting the pixel ID and access token from the Meta Business Suite into Funnelish.

How The Polar Company Scaled Up Campaigns by 20% with More Confidence, Thanks to Accurate Attribution
Dennis, founder of The Polar Company, struggled with inaccurate attribution while running paid ads across Meta, Google, and TikTok. After switching to wetracked.io, he gained clarity and confidence in his ad performance. Within two weeks, he scaled campaigns by 20%, increased ROAS by 10%, and significantly boosted profitability. The setup was quick, support was instant, and for Dennis, the biggest win wasn’t just results, it was finally having peace of mind.







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